Post Merger Integration
Rarely are the IT environments built on similar platforms. It is more realistic that there are many business applications built around an impressive portfolio of services on different IT environments. After a merger, the unified company needs to develop an integrated view of its critical business data, which may be stored in different formats on different systems. Also, the unified company must transform this data from a number of inherited product-specific operational systems to one view for the company and its partners. The challenge for your business when it comes to your customers is to:
- Identify the same customer. This requires reconciling customer records from different operational systems that use different identification mechanisms
- Provide a near real-time latency for effective customer service
- Provide a personalized customer experience to drive customer loyalty and cross-selling
- Consolidate operational line-of-business systems that contain incomplete or inconsistent customer information
- Identify common customers who share certain interesting characteristics -- target demographics, reside in highly competitive territories, etc.
















